Read the Request
We decide what to show first and what people need to be able to find.
02
ProcessHere's how
Here's how
we work.
We read the request, work out the structure, build the pages, review them ourselves, and revise.
Process steps
Look at Structure and Order
The more content there is, the more we work out the starting point and next steps first.
Build the Pages and Review
We check whether the same content can be read on both desktop and mobile.
Revise When Needed
On some projects, we rework the structure or presentation after reviewing the finished pages.
What We CheckedWe separate what
We separate what
we checked from what remains.
The pages and methods we check vary by project. We don't state results we haven't actually verified.
FORM/01's Change in Direction
See how one project changed its approach.
View the Case →What We Need for the Next Conversation
See what we work out first on a new project.
View the Brief →Why We Work This Way
Why we repeat comparison and review, and what it adds to the work.
See Why We Work This Way →